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Marketing & Outreach

Email Campaigns

Newsletters and campaigns, fired straight from your CRM.

Write a newsletter on the Compose tab, check the count on the Audience tab, send yourself a test, then send it to every subscriber. Opens, clicks, unsubscribes and bounces come back on the Stats tab.

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New newsletterDetailsCampaign nameAugust newsletterSubject lineNew on the market in WestdeneSend newsletterSending…Batches of up to 500 recipients every two minutesPerformance126Recipients126Sent Sent ✓ Stats tabOpens, clicks, unsubscribes, bounces
How it works

Four steps, not forty.

Mandla NgobeseNewsletterNewsletter subscriberSubscribing records marketing consent (POPIA) on this contact.New newsletterDetailsCampaign nameAugust newsletterSubject lineNew on the market in WestdenePreview textFrom name · Reply-to email · Email HTMLAugust newsletterAudience126subscribersTest sendSend testAugust newsletterSubject lineNew on the market in WestdeneSend newsletterSending…Batches of up to 500 recipients every two minutesAugust newsletterPerformance126Recipients126Sent Sent ✓ Test sent to t.nxumalo@example.com.Subject prefixed with [TEST]Stats tabOpens, clicks, unsubscribes, bounces
  1. 1

    Flag your subscribers

    Open a contact, choose the POPIA tab, and switch Newsletter subscriber on. That toggle is the entire campaign audience, and it records marketing consent on the contact at the same time.

  2. 2

    Write the email

    On the Compose tab fill in Campaign name, Subject line, Preview text, From name and Reply-to email, then paste your newsletter into Email HTML.

  3. 3

    Preview and test

    The Audience tab counts every subscriber who has not unsubscribed. The Preview tab renders the body in a sandboxed frame and lets you send a single test copy to one address first.

  4. 4

    Send and measure

    Press Send newsletter. A background job works through the list in batches of up to 500 recipients every two minutes, and the Stats tab fills in opens, clicks, unsubscribes and bounces.

Why it matters

Built for the way South African agents actually work.

New newsletterDetailsCampaign nameAugust newsletterSubject lineNew on the market in WestdenePreview textFrom name · Reply-to email · Email HTMLPreviewThe unsubscribe link is personalised per recipient

Compose in minutes

Campaign name, Subject line, Preview text, From name, Reply-to email and your Email HTML, all on one Compose tab. The Preview tab renders the body in a sandboxed frame, with the unsubscribe link personalised per recipient at send time.

August newsletterAudience126subscribersThis newsletter sends to every contact marked as a newsletter subscriber who has not unsubscribed.Newsletter subscriberSubscribing records marketing consent (POPIA)

One consented audience

Every contact switched on as a Newsletter subscriber, minus anyone who withdrew marketing consent or landed on your workspace suppression list.

August newsletterPerformance126Recipients126SentOpen rateClick rate · Unsubscribed · Bounces Sent ✓

Open + click tracking

The Stats tab shows Recipients, Sent, Open rate, Click rate, Unsubscribed and Bounces, fed by delivery-event webhooks from the sending provider rather than by polling.

Questions

About Email Campaigns.

Which address do campaigns send from?

Campaigns go out from your agency's own verified sending domain. We provision it and hand you the DNS records, and Send newsletter stays disabled until that domain verifies.

Is this POPIA-compliant?

Yes. The audience drops any contact who has withdrawn marketing consent or is on your suppression list, and every campaign email carries a personalised unsubscribe link plus a one-click List-Unsubscribe header.

Can I see how a campaign performed?

Yes. Each campaign has a Stats tab showing Recipients, Sent, Open rate, Click rate, Unsubscribed and Bounces.

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